SEO and beyond

Digital Marketing, Web

SEO or longer, Search Engine Optimization, is important to everyone whose work is related to the Internet or more importantly everyone who has a webpage. Optimization of a website is equally important as the quality of the text. Speaking of text, for your website to...

What to consider before creating your Facebook ads

Digital Marketing

There are several steps you should take in order to set up your Facebook campaign correctly. GOAL First, it is important to set the goal which you would like to achieve with your campaign. Try to answer the following questions: Is your brand already familiar to the...

How to use Google Analytics?

Digital Marketing

What is Google Analytics? It is the world’s leading software for website analysis and it is used in about 3/4 websites in the world. Sure, it can be used to “check where our visitors are from”, but let’s not underestimate it. After including a...